Radio Mirchi launched in UAE
India’s leading radio station Radio Mirchi has been lauched in UAE on 1st February 2012. Radio Mirchi will now be available in UAE at three frequencies as follows:
- 97.3FM Abu Dhabi,
- 88.8 FM Dubai & Northern Emirates, and
- 95.6FM Al Ain
Entertainment Network India Limited has made a joint partnership with Abu Dhabi Media Company for this venture. This new radio channel will be based on Hindi and English mixture and will target south Asian audience in UAE.