‘Scottish National Programming’ in commercial radio
Bauer Media. Scotland’s biggest commercial radio group is to launch a major, Scotland-wide programming initiative for its evening and night-time output. Bauer Media’s Radio Division, which owns
- Radio Clyde,
- Radio Forth,
- West Sound,
- Radio Borders,
- Radio Tay and
will introduce “Scottish National Programming” across its stations from 7pm into the small hours starting on September 15. The new programming plans include Clyde 1’s popular presenter, Romeo, who will front ‘In Demand’ – a show featuring live guests and a play list of chart-topping hits – between 7pm and 10pm, Monday to Friday. Gina McKie will be hosting ‘Late Night Gina McKie’, which will be live on air between 10pm and 1am, Sunday to Thursday, with a unique combination of contemporary, relaxing music and a lighter look at relationships, involving guests and listener interaction.